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Benefits
Extends
television
programming
to give
viewers
access
to any
content,
at
anytime,
anywhere,
and on
any
device
(what
Time
Warner
Cable
calls
“the 4
Anys”).
Capabilities
- Access
to TV
programming
on the
Web,
available
on a
time-shifted
or
on-demand
basis,
or live
- Extension
of
programming
via
mobile
broadband
to
wireless-connected
laptops,
smartphones,
notepads
or
tablet
devices
- Opportunities
for
enhancing
a TV
show
with
social
media,
bonus
content,
archived
episodes,
searchable
functions,
interactive
applications,
and
other
Web
features
Advantages
Increased
engagement
and
loyalty
for
service
bundles,
television
programming,
and
brands.
TV
Everywhere
establishes
a
framework
to
enable
service
providers
and
programmers
to take
advantage
of new
forms of
distribution
through
broadband
connected
devices.
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