CTAM, the Cable & Telecommunications Association for Marketing, is a non-profit professional association, dedicated to helping the cable business grow. To that end, CTAM provides consumer research, an interactive executive innovation series, conferences, awards and the "CTAM SmartBrief" to its individual members. On behalf of 90 corporate members, the organization leads the Advanced Cable Solutions Consortium and Business Services Council, and facilitates national cooperative marketing efforts, including the Cable Mover Hotline® and Movies On Demand® initiatives. The corporate website is www.ctam.com and CTAM can be found on Facebook, LinkedIn and Twitter.
CTAM's Vision
Serve as an indispensible partner in growing and strengthening the cable business.
CTAM's Mission
Optimize cable marketing impact.
CTAM's Strategy
Develop and direct initiatives by which members will succeed together more powerfully than they would independently.
CTAM's Goals
- Unite members and relevant industry organizations to retain and acquire residential and business customers and drive engagement and usage.
- Build a community of influence to provide strategic marketing perspectives to decision-making regarding technology, new products and evolving business models.
- Stimulate innovative marketing through education, information exchange, best practices sharing, research and networking.
Brand Attributes
- Collaborative
- Responsive
- Accessible
- Efficient
- Impactful
For more information email info@ctam.com.
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